SXSW is full or parties and all manners of Geeks, Nerds, Hipsters, Old Money, New Money interacting with each other and grooving to all types of music. At those parties you get what you expect—lots of awkward dancing.
The other part of the SXSW experience that is constant is “The Pitch.” Everyone you meet asks, “In one minute or less, tell us what your startup does.” There are official pitch competitions and if you are lucky enough you get to participate in these sessions, or showcases. Those events are instrumental in the growth of the entrepreneur and the company.
Yesterday we had the unique honor to participate in a company showcase at Startup Village called Entreprelooza SXSW. When we were first asked we were told that this would not be your typical showcase and we need to do an artistic presentation of our company. Thinking this showcase would only be for Entrepreneurs, and not investors, and that it was more for fun—we did not prepare.
Once we arrived at the Village we were told that it was open to the public, that yes, investors would attend, and that we should do our very best. This is what we came up with (See video above). ENJOY!!